video production trends

Video Production Trends to Watch Out For

Quality content is what makes the world go round. And for the professionals looking to bring it to life, the 2014 NAB Show directs the way! Hosted by the National Association of Broadcasters, the NAB Show is the world’s largest electronic media show covering the creation, management and delivery of content across all platforms. This year’s event in Las Vegas had more than 98,000 attendees from 150 countries and 1,600+ exhibitors. As you can imagine several emerging technologies and the latest innovations came into light during the event.

Unification of 4K and Internet video

NAB 2014 exhibited the march of evolution towards 4K video and Internet broadcasting. Manufacturers of the two products are planning a unified experience of the two seemingly opposite areas. A new codec: H.265 has already been made available this year. It is estimated that H.265 will substitute H.264 as the compression standard for next generation. The present container or wrapper for the H.264 is MPEG-4. For H.265, the new container is High Efficiency Video Codec (HEVC). It is not only twice the compression ratio of H.264, but can also support files up to 8K. Manufacturers are expected to adopt it from the end of 2014.

Integrated solutions for online video

The number of video platforms offering an integrated solution is increasing. New entrants have increased and are joining the platform centric multi-bitrate streaming firms. Many companies are offering a wider range of platform services and also options for distribution like adaptive video streaming, video analytics, hosting and encoding.

LED and the lighting revolution

Litepanels brought into the market the Sola line fresnels, a LED line that utilizes only a fraction of power which the fresnels in the 20th century consumed. Another new line called Celeb 400 has been launched, which is a worthy successor to the LED Celeb 200. The new line not only promises the adjustment of luminance, but also the color temperature. It enables quick decision making on whether to make a balance for Daylight, Tungsten lighting or any other factor between the two.

Independents and remote broadcasting

Creative agencies and independent videographers now have a number of compact ways by which they can broadcast directly from the ENG shoot. Many companies have even launched backpack cellular solutions. A substantial range of protocols like HLS, RTMP and RTP permit you to stream high definition videos directly to the web via 4G or LTE USB modem or WiFi.

Videographer for Photoshoot in Marrakesh, Morocco

Staying on Budget with Your International Photo Shoot

Do you have a professional photo shoot coming up in a foreign country and need some tips? Taking up an international photo shoot project can be an exciting and enriching experience that can add immense weight to your credentials. However, the project can quickly turn on its head if costs spiral out of control, burning a large sized hole in your pockets. Staying on budget may not be easy especially when you are going to shoot in a location that you are not familiar with but it is definitely achievable. Take a look at some tips on how you can make a realistic budget that can be adhered to:

  • A photo shoot that is well planned and thoroughly thought out is one that is likely to stay well within your budget. At the planning stage, outline the number of days you will need to spend at the location, look at accommodations/ pricing/ discounts applicable for bulk bookings, and factor in a few ‘buffer’ days in case the weather forces you to put off the shoot. Brainstorm with your team and think of all the expenses and all the contingencies that could have a financial impact and factor all of them in. Once your plan is ready, you can make a realistic budget that is easy to stick to.
  • Talk to people in the know about the location and if you have colleagues who have recently completed photo shoots there, make sure you get their advice. They can give you some valuable inputs about the expected and unexpected costs they encountered during the shoot and also help you get a fair idea of the general pricing levels for various expense heads there. Here at the Global Media Desk we conduct shoots all the time all over the world. Feel free to drop us a line should you have questions!
  • Work with local crews who know the local terrain, language, and customs and won’t incur travel costs or need to ship their equipment to the shoot location. Local crews not only help keep your budget down but their insider knowledge of the area with help to avoid any potential problems that could cause your budget to skyrocket. Be sure to check on the crew’s language skills and review their past work before signing them on. We can definitely assist should you need options for local crews – that’s our specialty. Just let us know. We work with crews with at least 5 years of experience, and a proven track record of work with international clients.
  • Traveling to various locations for your shoot can become very expensive especially if you will be shooting at remote locations that do not get many visitors. Hiring transport locally for the length of your shoot may be a cost effective plan if you can get a driver who is familiar with all the routes and directions. Hiring a car and making your own way may result in mounting fuel expenses and time delays if you end up driving around trying to locate the place. Furthermore, if your budget allows for it sending a location scout to do the leg work in advance and find the perfect locations might be more cost effective than driving around once on the ground.
  • Some locations may require special permits from the local authorities and you will need to pay for these too. Though the charges may be nominal, these expenses can add up and tip your costs over the budget. Before you leave for the shoot, check if the locations you have in mind require any such permissions and, if so, how much you will need to pay. Factor this into your budget for the trip. Does your destination country have special visa requirements? You can check on such useful sites as or
  • If you will be bringing in a lot of equipment, or obviously-professional looking gear such as lights, etc., you may want to seriously consider getting an ATA Carnet ( This travel document will allow you to easily bring your gear in and out of any member country without running the risk of having to pay stiff customs penalties. It is always advisable to check with the local team what gear they have available on the ground and what you can just rent locally. That will help shave that extra baggage, and reduce luggage fees.

At the Global Media Desk we have helped hundreds of companies make their international photo shoot happen on schedule and within budget. We are here to help! Please contact us if you have any questions or need any advice on the best way to handle your photo shoot abroad.

Indie Film Festival Strategies

Indie Festival Strategy

There’s more to festival strategy than blindly dumping your film into the Sundance hat on Withoutabox and impatiently waiting for your impersonal rejection letter months later. Once you emotionally cope with not playing ball on the big league festival circuit, should that fate come to pass, quite a few nice exhibition opportunities still remain out there peppered amongst the vast wasteland of festivals existing with little purpose beyond siphoning cash from publicity-starved independent filmmakers’ pockets.

A little googling goes a long way when trying to separate the men from the boys in the festival realm, if you’re willing to put in the time – something an independent producer with less-than-desirable financial backing had better be enthusiastic about dedicating to their projects. The goal in doing so will be to single out festivals with agendas that align with or have a physical proximity to the themes and/or subject matter in your film, upping your chances of being programmed and thereby making the money spent on the costly submission process a little more worthwhile from an aggregate standpoint. Was your film shot in the desert? The Phoenix festival is well done, and their programmers clearly don’t mind deserts. Have a gritty New York film? There’s a ton of smaller neighborhood festivals in NYC that will give you a screening opportunity in a major market if you’re accepted, giving you something substantial to pitch to journalists and distributors in town when you’re cajoling them into leaving the confines of their overpriced NYC apartments to come out and see your film. Did you produce your film on a particularly low budget? Look for festivals that cater to micro-budget filmmaking/filmmakers, and stress how far you stretched every dollar that was spent putting your story on screen.

Oh, and include a cover letter when you send in your film! Surprisingly few filmmakers take this opportunity to separate their submission from the pack with an eloquently-scribed love letter about their baby and all the hard work that went into it. Single out a handful of particularly impressive attributes about your project – highlights that should already be covered in your beautiful EPK anyhow – and pitch them in the letter as enthusiastically as your mom pitched that noodle collage you made when you were five, which still hangs on her fridge, to her friends.

Ultimately, understand that selection committees are just a grouping of human opinions, not an omnipotent collection of film gods – appeal to their sensibilities, and your submission becomes more than just another film in their digital pile.

Josh Folan

Josh Folan

Josh Folan is a producer, writer, director and actor with professional credits dating back to 2005, prior to which he studied finance at The Ohio State University. He founded NYEH Entertainment in 2008, and his third feature, a dark thriller titled “catch 22: based on the unwritten story by seanie sugrue,” is currently available for preorder @ The low-budget indie how-to case study “Filmmaking, the Hard Way” was his first crack at writing a book, and you can follow he (@joshfolan) and NYEH (@nyehentertains) on twitter and facebook if you’d like to keep up with his coming soons.

Visa Requirements for Filming Abroad

Visa Requirements for International Shoots

When planning a shoot in a country where you don’t hold citizenship several important factors come into play. One critical item that must be taken care of before departure is to ensure that you have the required visas. Arriving in a country without the correct documentation could mean a denied entry and spell disaster for you shoot.

Some countries will issue a visa upon your arrival, but it is not a common procedure. Most visas must be obtained before leaving your home country and could take weeks to months to be issued. You will almost certainly need a visa if you plan to remain in a foreign country for a longer period (usually more than 90 days).

You are also responsible for ensuring that your passport contains empty visa pages. If the pages of your passport have become filled with visas or entry and exit stamps you will need to apply for a new passport before your travel.

You can look up specific visa requirements by citizenship here:

At the Global Media Desk we highly recommend that you use local crews whenever possible. With local crews you don’t have to worry about the hassle of visa requirements and you get an expert in area. It’s a win win for everyone!